top of page

Q&A with our New Lead Planner, Parker Coggins

Meet one of our lead planners, Parker Coggins! She graduated from the University of South Carolina and comes from a background within hospitality and events. Parker has worked with private clubs, golf tournaments, banquet/ catering, and sales for over 6 years within the hospitality industry. Throughout these experiences, she decided weddings were her favorite, so in 2019 she transitioned to the AMW team to pursue her passion!


How would you describe your personal wedding style?

Parker describes her personal wedding style as “classic southern with modern, creative flares”. She loves ginger jars, exploring pops of color, and her favorite flower is a peony (definitely because it is the perfect shade of pink). One of her favorite modern touches to add is to mix gold, silver, and pewter accents! Although these are examples of her own style, Parker loves to be creative with the AMW team to bring any bride’s design dream to life!


Parker, what is your advice for a bride just starting her planning journey?

“It is never too early to involve our team. I would say our biggest success stories come from weddings where we start our planning process with couples before they even have some of their key details decided (such as their preferred date)! But on the contrary, if a bride has been dreaming of their big day’s details for years, they are still in the perfect situation to involve AMW in their planning process. We are able to walk any bride through planning to make sure all of their ideas can come to life successfully, in a budget-friendly manner, and with the best vendors involved. My favorite part about our AMW Team is our ability to make any amount of resources into lasting memories on a bride’s dream day.”