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Meet Alexandra, Owner and Lead Designer of AMW

Updated: Dec 3, 2020

We sat down with Alexandra, owner and lead designer at Alexandra Madison Weddings in Columbia, SC, for an interview about the company. Growing up, Alexandra always loved and was passionate about weddings. She would collect Martha Stewart Magazines and loved entertaining. She credits her love of entertaining to her mother, who, she says, would always throw fun, themed parties. In college, she studied Public Relations at the University of South Carolina. In 2013, Alexandra decided she wanted to follow her love of weddings and create Alexandra Madison Weddings. This led to her going into training for venue management, client relations, catering, rentals, and wedding planning. She received this training, as well as wedding experience, in Santa Fe, NM, Los Angeles, CA, South Carolina, and Georgia working with venues, other planners, and catering. In 2017, Alexandra Madison Weddings began servicing brides full time. Alexandra Madison Weddings now averages about 40-60 weddings per year.

What is a typical work day like?

“A typical work day varies from day to day. Monday through Thursday is typically spent in office meetings, walkthroughs for couples at venues, going to rental companies, vendor meetings, and budget meetings. After spending the day in the office, I like to listen to wedding podcasts, read articles, and scroll through Instagram and Pinterest looking for the latest trends and ideas for event planning.”